The Hidden Advantage: Finding Your Edge to Success

April 4th, 2025

By Paul A. Philips

Guest Writer for Wake Up World

If there’s something that should be deeply ingrained into the ‘Self Help Bible of Wisdom,’ it’s the commandment: “Look for where you have the edge to succeed.” Indeed, this cannot be underestimated.

Stay with me on this. Don’t hang up here. See it as an opportunity. After reading this article, you may gain valuable insight for yourself and discover where that edge to succeed exists and what’s needed. So, you may want to thank me later on for that!

Remember, insight can allow you to accomplish or achieve something that you wouldn’t have been able to without that insight. It’s all part of the journey along the road to self-awareness.

So, first, allow me to start with an analogy and then make a valuable point.

Let’s say that there are two virtually identical shops selling the same products. Exactly the same size, both shops are located on opposite sides of the town center high street. In other words, both shops have equal chances of being frequented by customers. However, one shop gets far more customers than the other.

Have you ever seen this happening? Ever wondered why this happens?

It’s because the shop with the most customers has ‘the edge.’ There are a few differences, which could be pretty small, that the other shop doesn’t have, so customers choose to frequent this shop more than the other one. These attractive, slight differences made all the difference in the world to customers when choosing:

Given this, how exactly does that work, and in what way?

Well, it’s a simple play on human nature. Because human beings are walking, talking, living, breathing, meaning, and justification machines, they will look for comparisons, no matter how small, when presented with a choice between exact or similar things. This will be done to justify their choice, whether it’s made consciously or unconsciously.

So, this is what happens: Taking the case of shops as an example, businessmen know that customers are walking, talking, living, breathing, meaning and justification machines when it comes to making choices. This is why businessmen and their associates spend a lot of their time and money looking for those small differences that will be enough to make customers choose them and give their product the edge over the competitors, which could indeed lead to massive sales.

Of course, there are competitors who know this, too, so sometimes, when it comes down to it, both end up having an equal share of the market because they cancel each other out.

Taking this principle further, sports coaches and athletes both know that sometimes the difference between a runner-up and a champion can be very small, especially when competing at higher levels.

This is why they may spend hours and hours focusing on perfecting those vulnerable areas in the athlete’s performance. A number of aspects, such as physical fitness, mental agility, and psychological well-being, are carefully considered to achieve maximum performance. Indeed, every little bit counts. It can get quite scientifically exacting in high competition. Commitment is key.

Then there are those students who have to put in that little bit extra as preparation for their finals, which will give them the exam grade they’re looking for. A major factor that hasn’t had the attention it so deserves is the subject of learning how to learn.

While much of the education system focuses on curriculum, what about an emphasis on studying technique? Approaching a subject with the most flexible, efficient, and effective learning method can mean the difference between passing with distinction or even failing.

Further, it can enhance your creative abilities, communication skills, make the subject easier to understand, improve your presentation abilities, better consolidate learning, learn through association, deepen understanding, better problem solving, strengthen teamwork, decision making…

For example, mind maps, which originated from educator Tony Buzan, have been shown to be highly effective. Check out this evidence-based research as proof of 13 Science-backed Benefits of Mind Mapping.

Another helpful approach to effective study is ensuring you haven’t gone past words that are not understood. For instance, a whole paragraph can be misunderstood simply because one word hasn’t been properly defined.

Or how about entertainers, musicians, and other performers who meticulously go through every detail of their act to enhance performance?

Whether it’s music, a different work of art, or a fashion item, when a lot of tender loving care (TLC) was put into something when it was created, we, the recipients, can detect this. We can pick up those TLC energies in the conscious morphogenetic field. Put simply, the good vibes put into that object are enjoyably picked up.

When you are trying to achieve something, life may present itself as such that no matter how hard you try, all your efforts will lead to you getting nowhere. As if everything you try for gets “neutralized” as you’re led down that tail-chasing dead-end street.

Well, so it may seem. However, with a never-give-up attitude, just keep on keeping on. Eventually, your perseverance and patience can finally pay off – another case of finding the edge to succeed.

Learning to discern is key at all times. Be in the here and now to make those crucial discernments.

What is it you intend to achieve?

What is it that’s missing? That vital little piece of jig-saw which, if found, could bring everything together and bring things to completion and accomplishment.

Taking control and having the empowering edge can make the difference between 1 and a million!

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About the Author:

My blogs, along with the related alternative news website iNewParadigm.com, are about my belief that we can create a world that makes a difference for everyone.

I had graduated in biomedical sciences and worked for a number of years in healthcare. I am now a retiree. My website is slanted on health matters.

However, over the years, I have come to the firm conclusion that practically every subject under the sun needs redefining using more truthful, honest, and integral approaches in theory and practice, hence the website’s name ‘New Paradigm’

From these new approaches, from the ‘imagination of ourselves,’ from our visions… a ‘new era’ in humanity can result!