The Power of Positive Body Image: Massive Global Study Reveals Profound Impact on Wellbeing

September 8th, 2023

By John Patterson

Staff Writer for Wake Up World

In a world often obsessed with unrealistic beauty standards perpetuated by the media, a recent ground breaking study led by Anglia Ruskin University (ARU) in England has illuminated the transformative effects of embracing a positive body image on psychological wellbeing and overall life satisfaction.

This monumental research, among the largest ever conducted on the subject of body image, engaged a staggering 56,968 participants from 65 nations, offering profound insights into the global significance of body appreciation.

The Essence of Body Appreciation

At the heart of this remarkable study lies the concept of ‘body appreciation,’ a term defined as “accepting, holding favorable opinions toward, and respecting the body, while also rejecting media-promoted appearance ideals as the only form of human beauty.” While previous research has hinted at the potential advantages of cultivating a positive body image, this study delves deeper, examining its correlation with a wide range of psychological wellbeing traits and life satisfaction.

A Multinational Exploration of Body Appreciation

Led by a consortium of scientists, this pioneering research was spearheaded by scholars from Anglia Ruskin University. Together, they embarked on a quest to unravel the intricate relationship between body appreciation and psychological wellbeing. To achieve this ambitious goal, participants from 65 nations were tasked with completing the Body Appreciation Scale-2 (BAS-2), a comprehensive assessment tool consisting of 10 thought-provoking statements. Among these statements were affirmations such as ‘I respect my body’ and ‘I appreciate the different and unique characteristics of my body.’

The Profound Impact on Psychological Wellbeing

The findings of this extraordinary study shone a bright light on the undeniable connection between body appreciation and psychological wellbeing, as assessed through a measure of life satisfaction. Across nations, those with greater body appreciation reported significantly higher levels of psychological wellbeing. In the words of the study:

Our research unequivocally underscores the pivotal role played by one’s perception of their own body in shaping their overall mental health and contentment.

Surprising Demographic Trends

The data also unveiled intriguing demographic trends. Surprisingly, individuals who were single, as opposed to those married or in committed relationships, exhibited higher levels of body appreciation. Moreover, residents of rural areas consistently reported greater body appreciation than their urban counterparts. These insights suggest that societal pressures and cultural expectations prevalent in urban environments may contribute to a less positive body image.

Global Variations in Body Appreciation

Perhaps one of the most compelling aspects of the study was the significant variations in body appreciation scores across the 65 surveyed nations. Australia, India, and the United Kingdom garnered the lowest scores for body appreciation, whereas Malta emerged as the nation with the highest level of body appreciation. The study elucidates these disparities:

The global variations we observed underscore the need for a worldwide dialogue on body image, emphasizing the importance of promoting positive self-perception across diverse cultures.


A Call to Action

Professor Viren Swami, a distinguished expert in social psychology at Anglia Ruskin University (ARU) and the lead author of the study, emphasized the significance of their findings, stating:

This is one of the largest studies on body image ever carried out, brought about by a collaborative research effort involving over 250 scientists across the world. Our finding that greater body appreciation is associated with better psychological wellbeing highlights the importance of developing ways to promote more positive body image globally.

Professor Swami also proposed that individuals living in urban areas may feel greater pressure to conform to Western society’s body ideals. Additionally, cultural differences appeared to influence body appreciation, with countries distinct from the United States generally exhibiting higher levels of positivity. Moreover, the positive impact of nature on body image, as suggested by previous research, underscores the potential benefits of residing in rural areas.

In conclusion, this groundbreaking study by Anglia Ruskin University has provided compelling evidence of the intrinsic link between positive body image and psychological wellbeing. It serves as a clarion call to societies worldwide to prioritize and foster body appreciation, transcending cultural boundaries and empowering individuals to embrace their unique selves with love and acceptance. As the study eloquently puts it:

By promoting positive body image, we can collectively pave the way for a brighter, more mentally resilient, and contented future for all.


  1. Body appreciation around the world: Measurement invariance of the Body Appreciation Scale-2 (BAS-2) across 65 nations, 40 languages, gender identities, and ageBody Image, 2023; 46: 449 DOI: 10.1016/j.bodyim.2023.07.010

About the author:

John Patterson is an avid writer and researcher who delves into the latest scientific research. With an insatiable curiosity, he translates complex concepts into accessible narratives, allowing readers to embark on a journey of discovery. Through his work, John bridges the gap between experts and the public, igniting curiosity and inspiring meaningful conversations about scientific breakthroughs.

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